Cause an Effect (CnE) is an award winning Not-for-Profit CSR initiative of Iridium Interactive Limited. Cause an Effect focuses on Agriculture, Women, Health, Livelihood, Disability, Child care & Education, Animal Care and Environment.The organization harnesses the potential of Information and Communication Technology (ICT) for sustainable and equitable development, to enable the poor and the marginalized communities to transform their lives. The genesis of the Foundation by the Founders of Iridium Interactive Limited was during the cyclone that wreaked havoc in Orissa. Natural disasters that followed: the earthquake in Gujarat in 2000, cyclone in Andhra in 2001, the tsunami in 2004, were all instances in which we tried to make a difference.

iridiumInteractive operates in the digital virtual world - but out feet are firmly entrenched in the physical real world. Our raison de' etre is social responsibility. That was our genesis. We believe that every citizen has a responsibility to leave to the world more than he takes, and we have steadfastly followed this adage. Iridium Interactive's socially responsible approach is our differentiator – bringing smiles to more faces, and winning us a few accolades along the way. At Iridium Interactive, we translate our ideology into action in many ways: we advocate web accessibility in the virtual world; while working towards upliftment of the differently-abled in the real world through our non-profit arm, Cause an Effect.

The eight Millennium Development Goals (MDGs) - which range from halving extreme poverty to halting the spread of HIV/AIDS and providing universal primary education, all by the target date of 2015 - form a blueprint agreed to by all the world's countries and all the world's leading development institutions. They have galvanized unprecedented efforts to meet the needs of the world's poorest. It takes time to reach there, but our effort has to begin. Cause an Effect is working towards the Millennium Development Goals because every effort counts.